How to Win ‘Physical: 100’
Be awesome. That’s how! I know there’s a cash prize and that’s technically the primary motivator, but these are athletes who bring their own sets of motivations to this new, weird game: they want to win, they want to prove themselves, and in the case of Physical: Asia, they want to do right by their team. Actually, and to the consternation of some, these athletes are also sometimes influencers, which brings an additional motivation. Now, I don’t begrudge anyone who’s made uncomfortable by the very concept of influencers, the worst of whom do immoral, even illegal things for attention and money, and once we reasonably assume that that doesn’t apply to the contestants of Physical: Asia, we may still be uncomfortable that these talented, determined people don’t make enough money with their day job and need a side hustle, one subject to the whims of the heartless algorithm and the court of public opinion (itself blunted by social media). … More How to Win ‘Physical: 100’

